On January 27-29, 2008, the Strategic Research Institute once again brings to Miami the 14th Annual Marketing to U.S. Hispanics & Latin America Conference which sheads light on the latest developments in marketing to U.S. Hispanics and Latin America, with valuable networking and business development opportunities.

Innovators from major national brands, Hispanic marketing thought leaders and segment marketing experts will discuss what's being done successfully, Hispanic buying power and trends in consumer behavior, and tools and techniques to allocate resources and measure return on marketing investment.

Case studies and featured presentations on:

  • Efficiently Allocate Limited Resources to Deliver the Highest Multicultural ROI
  • Secondary Data Sources for the Hispanic Marketer: Nuances, Caveats and How to Use them Most Efficiently
  • Riding the Hispanic Telcom Profit Wave between the U.S. and Latin America
  • Understanding the Asian Investment in Latin America
  • General Market/Hispanic Market Synchronization
  • Raising the Bar on Hispanic TV
 

Monday, January 28, 2008                  

 

8:15 AM   John Price, president at InfoAmericas and co-chairperson of the event with Jerry Haar, will open the 14th Annual Marketing to U.S. Hispanics & Latin America.

 

1:30 PM   John Price, will be moderating the pannel discussing  Latin America's Consumer Credit Boom - Should Marketers Rethink Their Latin American Strategy? 

 

 
Date and Location
 
January 27 to 29, 2008
Coral Gables , FL
 
 
Links to the event
 
 
 
 
Contact Organizers
 
 
 
 

 
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 20%
By entering the code name "InfoAmericas" when you register. 
 
To register, please
click here or call: 1-800-599-4950 / 212-967-0095
 
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